How to get the message out We’ve talked about how to formulate your message and how to keep it consistent while still targeting it to appeal to specific audiences. Now […]
Consistent Communication – Part III
We’ve talked about the importance of creating a segmented database and determining the “voice” of your different messages depending on the audience you are targeting. Now let’s discuss what is […]
Consistent Communication – Part II
Last week, we addressed the need for a segmented database. Once you have that, it’s time to determine your message. Before you start writing blog posts or sending out e-newsletters, […]
Importance of Consistent Communication
Last month, we had the privilege of presenting during CCAT’s webinar on “Using Technology and Effective Communications to Market your Business.” Although consistent communication is most often equated to business […]
Thinking of Exporting?
Utilizing state and federal resources to launch an export program is a great place to start. They provide excellent content on what to consider and how to choose your best […]
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