With each passing week, it seems that more businesses have started to utilize AI to introduce new features and enhance productivity in their workforce. While this can be useful, in many cases as with any new technology, oftentimes who comes out ahead is not who can use it the most, but who uses it the best. It […]

As marketers focused on the manufacturing industry, Web Savvy has seen many manufacturers make the same mistakes over and over again when it comes to marketing. While Connecticut’s larger manufacturers typically have marketing departments (or at least an agency contract), the majority of our state’s smaller manufacturing companies do not. When asked why, they’ll typically […]